Interview with Online Jewellery Shop Owner Annika

Tell us a little about who you are and what you do today.

annika– I am a trained economist and I worked for many years in the financial industry before I decided to change career. It was the training course I took in silversmithing and jewellery design that made me change my direction.

I worked hard to a create s stunning jewelry collection and managed to get 30 different retailers interested in my designs while I studied.

Today I am a trained goldsmith with certificate from the University of Copenhagen. I own my own shop and create designer jewellery in Brighton. Now I have staff and support myself fully as a qualified goldsmith.

 What is the most fun regarding what you do?

– To be a part of someone’s milestone in life by creating unique wedding and engagement rings. It is both a fun and honorable task. It feels good that all the hard work I do is for myself and not for anyone else apart from of course those that wear my jewellery. To create something from nothing is truly amazing.

 What’s the most important thing you’ve taken with you from training?

– That there is more than one solution to get to the goal. The desire and the joy of creating using precious metals is one of my biggest insights I discovered during my training.

Annika’s three tips for those who want to study and train in silversmithing and Jewellery design are:

1: The opportunity to have fun!
2: Really think about where you want the training to lead to.
3: Start a sole proprietorship during training. There are plenty of ways to sell your jewellery without taking any risk and you can also get a VAT refund of purchased materials and tools.

Thanks Annika, it was a pleasure speaking with you.

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Title: Interview with Online Jewellery Shop Owner Annika
Date Posted: November 21, 2016
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Category: Uncategorized